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Create your online content in just 7 minutes

Sparkling words in a twinkle

Become a superpartner by increasing your marketing reach with just 7 minutes of effort

Struggling for time, inspiration and inclination when it comes to creating your marketing content?

Always know what to say yet never know what to write?

Exasperated in front of the blank screen and blinking cursor?

Sparticles give you a new, fast and efficient way to create your business content in only minutes each week



1. Record yourself speaking for around 7 minutes and send the audio file to The Ink Rat
2. Receive useful, clear, engaging content in 100% your voice

Use sparticles to repurpose other audio you’ve created including:

  • Podcasts
  • Interviews
  • Videos
  • YouTube casts
  • Webinars
  • Any other time you might record yourself nattering…

Upgrade and get ready-to-publish, SEO-friendly copy, with high-ranking headlines, repurposed for email and social media.

Transform Your Speech into Articles


Have something more custom in mind?

A tailored project enables you to select your choice of:

        • Emails
        • Social media posts
        • Length of audio and articles
        • Special requirements like presentation notes or podcast scripts

Sparticles create supersymmetry by mirroring your voice in your content

Use your sparticles to:

  • Reflect and connect with your audience
  • Bring effortless expertise and value to your followers
  • Become your customers’ superpartner

And if you’re not 100% satisfied?

You get your money back. No questions asked.


The Ink Rat creates a sparkle

Every Sparticle Seeker Gets a Free 30-minute Consultation

Your voice is the most important element at every step of this process.

That’s why you can choose to have a briefing session before your first sparticle commences.

You get to share your aims and I get to confirm your desired outcomes.

Sparticle Offer

Book Early to Lock In Brilliant Content

To prepare content from your audio that meets the stringent standards you expect, availability is limited to:

  • 12 Sparks per month
  • 10 Sparticles per month
  • 5 Sparktaculars per month



I want to create weekly content but don’t know what to talk about. Can you help?

I offer an initial no-obligation, no-cost introductory meeting for 30 minutes where we can talk about your requirements. I have plenty of tools, processes and ideas about how to create content which you can use to generate topics to talk about.

I’ve recorded about 7 minutes of content. How do I get it to you?

Once I’ve received your completed query form above, I’ll create a Google Drive folder only accessible by you and me. As audio files are often large, I’ll send a link to the email address you provide so you can drop it into the folder. I’ll access it from there and start the transcription and editing transformation.

Can anyone else access my recordings or transcript?

By using a dedicated Google Drive folder for your audio and content, you’ll always be able to see exactly who has access to this folder. The Ink Rat does not subcontract or outsource the Spark creation process so your content stays between you and The Ink Rat until you are ready to share it as you choose.

I want to buy a sparktacular. How do I pay?

Once all your questions are answered and you give the green light to get started, I’ll send you an invoice from The Ink Rat, including payment details. Once you’ve paid and provided me with the audio recording, I can get started.

If it takes me 7 minutes to make an audio recording, how long do I have to wait to get the written content?

You’ll receive your first draft within 3 business days of providing the audio recording. Instead of spending 3 days fretting over writing content and all the extras that go with it, you can get on with other priorities while I work on your content and the ways to share it.

What if the content isn’t what I want or expected?

I provide two rounds of revisions to get your content right. In the first round, I use your audio recording to understand your tone and voice. In the second round, I use your feedback and guidance. If you’re not happy after that, I’ll refund your money. 

Errrm, what exactly is a sparticle?

The name “sparticle” comes from speaking to create articles. It’s a way to write your content without writing a word.

And by the way, in particle physics, sparticles are sub-particles predicted by supersymmetry, also known as superpartners. Pretty flaming brilliant, huh?

What or who is The Ink Rat?

The Ink Rat was founded in 2015 by Rananda to help busy business owners and authorpreneurs convert useful, unique and novel ideas into sparkling content and outcomes.

Come on over, and tell your story, your way, to your audience.


All I need to do is video or voice record what I want to say and Rananda does the rest, including social media posts and a well thought out and interesting blog. She keeps my voice clear while managing to put her talent into the mix

– Kate

Author, Business Owner and Practioner



Rananda has an incredible gift where she can convert 7 minutes of your audio into a brilliant piece of content that captures not only your brand voice but your core message. Rananda is professional, and efficient and goes over and beyond to produce quality work.

– Karine

Business Owner, Coach and Counsellor



The whole Sparticle process was seamless from beginning to end. Rananda was prompt and has a smooth process. The whole system works really easily. I just record something, Rananda processes it, and adds her gold to it. She delivered what she said she was going to deliver.

– Simone

Business Owner and Property Agent


Rananda Rich Sparticles

About Me

I’m Rananda, the founder of The Ink Rat.

I work with businesses and authorpreneurs to bring awareness and interest to the offerings and content that make such a positive difference to the people who engage with you.

My science and business background means I understand how to create content that builds your authority and answers the questions your prospects are asking.

I do this by listening to your voice, understanding your unique expertise and guidance, then working with you to shape powerful content.

Give it a try…

See how quick and easy it is to get sparkling content you can use any way you choose…


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    Northern Beaches, Sydney, NSW, Australia

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